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Stellar airdrops tend to fall short of their objectives, research shows

The researches explained that few people prefer to keep an asset they receive for free, which casts some doubts on the efficiency of such campaigns. 

Most people decide to exchange this new money for another one (either fiat, a stablecoin or Bitcoin) and only a few of them keep using the cryptoasset by getting more of it on open markets or through other means. These findings call into question the efficacy of airdrops, as most of the coins are sold immediately.”

XLM/USD is changing hands at $0.0578. The coin has gained over 8% of its value in recent 24 hours amid the recovery from Wednesday’s low at $0.0524. Stellar is the 10th largest digital asset with the current market value of $1.16 billion.
 

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Source:fxstreet

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