The Doge car started flying across the finishing line before crashing into the exterior wall.
Dogecoin’s big return to NASCAR ended up being a massive flop
Parson finished in the last place because of the incident.
Kyle Busch ended up winning the NASCAR Xfinity Series Tennessee Lottery 250, with Justin Allgaier and Harrison Burton finishing second and third, respectively.
The hype surrounding the car—which was embellished with the meme crypto on its hood and side panels—was immense within the community. The #dogecar hashtag even briefly made it to worldwide trends on Twitter.
Dogecoin has already had several appearances in NASCAR Cup Series races. It made its debut all the way back in May 2014 after Redditors donated 65 million DOGE to driver Josh Wise.
An instant meme
Numerous prominent members of the cryptocurrency community started joking about the Dogecoin car collision.
Cardano creator Charles Hoskinson simply tweeted “No comments needed” in response to the fiasco.
Ripple CTO David Schwartz joked about the crash actually being bullish for Dogecoin.
The meme cryptocurrency is currently down 7.69 percent, according to CoinMarketCap data.
Some members of the community, however, saw the silver lining: more publicity for the meme coin.