Twitter Partners with Major NFT Marketplaces to Launch New Web3-Focused Feature
Twitter alongside other social media platforms continue to play remarkable roles in the quest to get NFTs to be globally recognized and adopted.
Twitter is working with notable NFT marketplaces such as Rarible, OpenSea, GuardianLink’s Jump.trade, and Dapper Labs to launch a cool new NFT feature. Called “tweet tiles”, the feature will allow Twitter users to share non-fungible tokens (NFTs) as well as call-to-action (CTA) collection objects on the platform.
It should be mentioned that the “tweet tiles” feature has been in testing since August. During testing, it was available to reputable news publishers and media outlets such as New York Times, Wall Street Journal, and The Guardian.
Twitter Launches ‘Tweet Tiles’
According to a recent press release, tweet tiles are just like the usual Twitter posts. However, the difference lies in that they have larger photos and come with different fonts. Furthermore, tweet tiles have CTAs embedded in them to increase clicks. Part of the statement reads:
“The ability to embed NFTs, complete with relevant information and a direct link to the marketplace, will drive sales and support the discovery of new and trending collections.”
So by partnering with all those notable marketplaces, Twitter now offers a platform where NFT collectors may directly share collectibles with CTAs. Furthermore, the partnership also means that tweets will now contain vital NFT metadata. These include names of the collection or individual NFT, and names of the creator.
Twitter and Other Social Media Platforms Promoting NFT Adoption
Undoubtedly, giant social media platforms are playing remarkable roles in the quest to get NFTs to be recognized and globally accepted.
To put the above statement into perspective, Twitter’s move has a semblance with an earlier move by Facebook’s parent company, Meta.
Meta Platforms recently launched a similar feature across some 100 countries. The firm added support for NFTs, allowing users to share their NFTs and collectibles on both Instagram and Facebook.
On Twitter’s part, however, its announcement follows an earlier introduction of NFT profile pictures. A few months ago, it began allowing users to use JPEGs of their NFTs as profile pictures. And to ascertain that there isn’t a situation of stolen identity, Twitter ensured to verify the ownership claims of users by having them connect their web wallets.