Cardano (ADA) is demonstrating significant market strength this July, with its price surging by 44% since the beginning of the month. The digital asset is currently trading around $0,74, firmly holding its ground above the critical $0,70 support level. This impressive rally isn’t just speculative fervor; it’s backed by bullish derivative market data and, more importantly, a new strategic direction unveiled by the Cardano Foundation.
On Monday, July 14, 2025, the market’s confidence in Cardano was palpable. The momentum is underpinned by a notable increase in market participation, with futures Open Interest—the total value of outstanding futures contracts—climbing to $1.200 million. This, coupled with a 30% rise in trading volume to $3.200 million, signals a strong conviction among traders that Cardano’s upward trajectory may continue.
A Look Inside the Foundation’s Treasury
Adding fundamental weight to the price action, the Cardano Foundation recently published its 2024 financial insights, revealing a robust treasury valued at approximately $660 million as of December 31. The report details a diversified asset allocation designed for stability and growth:
Asset Class | Percentage |
Cardano (ADA) | 76,7% |
Bitcoin (BTC) | 15,0% |
Cash & Equivalents | 8,3% |
This substantial holding provides the ecosystem with a significant runway for development and strategic initiatives, reassuring stakeholders of the project’s long-term financial health.
Strategic Focus Shifts to Real-World Utility
Perhaps the most telling revelation from the Foundation’s report is its budgetary focus. A commanding 51,4% of the budget is allocated to “adoption,” with a clear emphasis on integrating Real-World Assets (RWAs) onto the Cardano blockchain. This strategic pivot aims to expand Cardano’s utility beyond the digital realm and into tangible sectors of the global economy.
“In line with its central mission of bridging Cardano and the world by advancing it as a public digital utility, the Cardano Foundation has intensified its efforts in 2024 to enhance the diversity, quality, and quantity of blockchain activities,” the Foundation stated.
This focus on RWAs is a direct move to build tangible value and enterprise-level use cases, a narrative that resonates strongly with investors looking for substance in the volatile crypto market. The remainder of the budget is allocated to operations (24,3%), education (11,3%), and operational resilience (13%).
Technical Outlook: Bulls in Control, But Caution Advised
From a technical standpoint, Cardano’s chart paints a bullish picture. The price is trading comfortably above its key moving averages, which now act as strong support levels. The Money Flow Index (MFI) at 77 indicates significant capital is flowing into ADA, reinforcing the positive sentiment.
However, traders should remain vigilant. The Relative Strength Index (RSI), a momentum indicator, has entered “overbought” territory at 71. While not an immediate sell signal, it suggests the rally has been rapid and could be due for a period of consolidation or a minor pullback as early investors take profits.
For the rally to continue, bulls will be watching for a decisive daily close above the $0,74 resistance. A successful move could clear the path toward the next significant hurdles at $0,77 (a previous high from May) and the psychologically important resistance level of $1,02.

ADA/USDT daily chart
Disclaimer: This article is for informational purposes only and should not be taken as financial advice. Always conduct thorough research before making investment decisions.