MicroStrategy, the software intelligence firm turned Bitcoin powerhouse, has once again deepened its commitment to the world’s leading cryptocurrency. The company, led by its co-founder Michael Saylor, has expanded its already massive holdings to 601,550 BTC. This colossal stake is now valued at over $73 billion and represents a remarkable 2,8% of Bitcoin’s total possible supply of 21 million coins.
The firm’s latest acquisition, confirmed on July 13, 2025, involved purchasing an additional 4.225 BTC for $472,5 million. This translates to an average price of $111.827 per coin for this specific batch. Across its entire portfolio, the company maintains an average purchase price of $71.268, securing approximately $30 billion in unrealized gains.
A Diversified Funding Machine
So, how does MicroStrategy keep buying? The answer lies in a sophisticated and expanding financial strategy. The company consistently raises capital through “At-The-Market” (ATM) offerings, which essentially allow it to sell its own stock (MSTR) directly into the market as needed. A recent sale of 797.008 shares netted the firm $330,9 million.
But the strategy doesn’t stop there. MicroStrategy has rolled out three distinct classes of preferred stock to attract a wider range of investors:
| Ticker | Dividend | Key Feature | Investor Profile |
| STRK | 8% Non-Cumulative | Convertible to common stock | Seeking growth potential |
| STRF | 10% Cumulative | Non-convertible | Prioritizing steady income |
| STRD | 10% Non-Cumulative | Non-convertible | High-risk, high-reward |
This multi-faceted approach supports the company’s ambitious “42/42” capital strategy, which aims to deploy $84 billion for Bitcoin purchases by 2027. With a war chest of over $44,3 billion available across these programs, the buying is far from over.
Built for the Long Haul
Despite a brief pause in purchases at the end of Q2, MicroStrategy’s position appears stronger than ever. The company boasts a market capitalization of $118,8 billion and, crucially, has no major debt payments due until 2028. This financial resilience gives it a sturdy buffer against market volatility, with Saylor suggesting the structure could withstand even a prolonged 90% drop in Bitcoin’s price.
In the landscape of publicly traded companies holding Bitcoin, MicroStrategy stands in a class of its own. Competitors like MARA, Riot, and the recently active Metaplanet are also accumulating, but their holdings are dwarfed by the sheer scale of MicroStrategy’s unwavering conviction.
